It started with launching an off-the-shelf ecommerce site toward the end of a crowdfunding campaign in late 2013, which was set up on WordPress with Paglines DMS, a “drag and drop” front-end editor, and WooCommerce.
that’s his product: http://bottlekeeper.com/
Act of creation starts with two questions:
1 Why doesn`t it work?
2 What should i change to make it work?